James Kaatz, the co-founder and CEO of Illumination Marketing in Houston, Texas, gives incredible insight into marketing and advertising for other business owners.
Kaatz talks about his beginnings in professional wrestling and how those early years helped to mold his approach to marketing. He also speaks about the dynamics of working with his wife and company co-founder Angela Kaatz and the practical steps they use to keep the peace in their personal lives and business. Finally, Mr. Kaatz lays out some effective ways businesses can market themselves in today’s landscape.
Guest Bio
All throughout the last several years, James Kaatz has met a tremendous amount of small-business owners and entrepreneurs, some of them incredibly bright and talented. In talking with these inspirational people, he noticed that several of them had a common problem: they couldn’t figure out how to get a sustainable amount of new customers to really grow their businesses to the next level. This is where his passion met need.
Along with his wife, Angela, they decided to get into the business of helping people! We took the dive, and became the very proud co-founders of Illumination Marketing! Pulling between their experience, they’ve been helping people with businesses of all kinds. They use the principals of marketing to enhance customer acquisition/retention for restaurants, bars, dentist offices, primary care doctors, automotive dealerships, real estate agents, and personal branding clients.
Guest Links
Grow your revenue with Illumination Marketing online
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Find Illumination Marketing and their “Marketing Monday” series on LinkedIn